How are home-management apps optimizing parenting?
31 Mar 2020
How are home-management apps optimizing parenting?

Keeping track of kids, errands, and to-do lists is no easy task, so parents are turning to tech for a helping hand. With people increasingly approaching managing their household as they do workplace tasks, how are they leveraging productivity and organizational tools to streamline the everyday?

Dr. Suniya Luthar

Dr. Suniya Luthar is a professor emerita at Columbia University's Teachers College and the co-founder and chief research officer at nonprofit AC Groups, a nonprofit providing Authentic Connections Groups – a scientifically validated program that fosters resilience in the face of adversities. Her work is often cited by major news outlets including The New York Times, The Atlantic, Washington Post, PBS, CBS, CNN, and others.

Stella Garber

Stella Garber is the Head of Marketing of Trello, a product of Atlassian Inc, where she leads Trello’s content, growth, and product marketing functions. With over a decade of experience in marketing, she is also the author of Remotely Managing, and a public speaker on start-ups, marketing, and entrepreneurship.

Priya Rajendran

Priya Rajendran is the founder of S’mores Up, an app designed to help parents tackle everyday parenting challenges through simple tools, techniques, and community. She co-founded the brand with Reeves Xavier in 2017, and has over two decades of experience across software engineering and product design.

Helen Jambunathan

Helen Jambunathan is an associate insight director at Canvas8. An anthropologist and writer, she leads strategic cultural research across academia and industry. She is a fellow of the Royal Anthropological Institute and the Association of Social Anthropologists of the UK and Commonwealth. Her work helps brands and organisations make more culture-connected decisions, and her analysis has been featured in media outlets including Bloomberg, The Guardian, and The Independent.