Home and Relationships

Inflation and a lack of affordable housing have driven Australians to do it themselves. With their connection to DIY building spanning decades, Aussies today are tapping into their roots and creating personal multifunctional spaces for themselves. What does this mean for the property landscape?

Amid economic and societal pressures in Japan, more and more people are choosing not to get married. Many also work as ‘nonregular workers’ and like being alone. What does the future of dating and relationships look like in Japan, and what can brands learn from these shifting preferences?

Young Koreans are coping with burnout, a poor job economy, and loneliness by adopting dogs and – increasingly – cats. They’re also spending lots of money on them, creating a growing pet service industry in South Korea. The trend highlights what they value – independence, relaxation, and alone time.