Catering to self-expressive yet commitment-phobic Gen Zers, Inkbox’s temporary tattoos offer short-lived and customizable body art without risk of regret. For an impulsive generation keen on flexibility and keeping up with trends, can brands offer the fleeting fun that today’s young people are after?
Virgin Atlantic has taken a significant step for the airline industry by allowing cabin crew to display tattoos. Strict workplace dress codes were on the decline pre-pandemic, and as people contest a full-time return to the office, some employers are adapting policies to accommodate new mindsets.
Most young people in Japan continue to hide their tattoos due to ongoing stigma, but some are beginning to discreetly break down outdated taboos against body ink. As they push for more freedom of self-expression, Gen Zers in the country are redrawing cultural and societal norms.
There are numerous ways in which to define oneself – from physical appearance to hobbies to religious beliefs – but what do people see as integral to their identity? Canvas8 polled 1,000 Americans and spoke to eight individuals to understand how they would characterize themselves.
Grimes is stoking interest in alien beauty and body enhancement with alternative white ink tattoos. In a period filled with pessimism due to a war and global pandemic, more beauty and fashion fans are turning to retrofuturistic fantasy and sci-fi for escapism and optimism.