Thanks to a hot desert climate and a slew of restaurants and luxury resorts, Palm Springs is a popular destination for retirees, families and spring breakers alike. And now, French tourists are among the most frequent visitors. Why are more people saying ‘bonjour’ to the city than ever before?

Between Bed-Stuy and Bushwick you're now likely to find some baguettes and berets; record numbers of French tourists are taking tours around the undiscovered parts of Brooklyn. In 2014, 734,000 French people visited the Big Apple, with many crossing the bridge to the nearby borough.

French-made goods have never been more desirable, and over 95% of French people see buying French products as a ‘citizen act’. But what has led them to care quite so much about local production? And do foreign brands still have a place in French people’s hearts?

With 85% of France’s 150,000 restaurants serving vacuum-packed and frozen food without telling customers, it’s difficult to know whether a meal is cooked fresh. France has introduced a ‘home-made’ label, serving as an indicator of how pre-prepared a meal is.