By defiantly rejecting social expectations and aesthetic labels, American Gen Z women are rewriting the fashion rulebook, torn between upholding and subverting feminine styles. Canvas8 spoke to six of them about their sartorial choices, gender politics, and the changing nature of femininity.
After 2023’s year of fervent girlcore, it's clear that femininity is crucial to how Gen Zers express themselves. Canvas8 spoke to eight Gen Z women from across the UK to discover how their perceptions of femininity and gender politics shape their fashion and style choices.
How are micro-trends reshaping our understanding of personal style? In what ways are fashion brands engaging with technology acceleration? Why are fashion labels engaging with and subverting cancel culture? What is the future of femininity in a post-Barbie world?
In an ageing country with fewer kids per capita than ever, South Korean adults are willing to spend money on the kids that do exist in their lives, driving a booming childrenswear industry. What’s shaping Gen Alpha’s fashion choices in their formative years, and what should brands watch out for?
India’s discerning high net worth individuals (HNWIs) are increasingly reviving traditions and connecting past and present in their fashion. Many now place high value on timelessness, especially among well-heeled urban globetrotters. What can others learn from this shift back to roots?
Africa's fashion landscape is undergoing a remarkable transformation, with sustainability emerging as one of the pivotal drivers of change. Why and how are African designers incorporating sustainable practices into their designs? And what can other brands learn from their success?
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