Brands like Lululemon have changed how people view their clothing; they want it to withstand their hectic lifestyles while still looking good. But that doesn’t mean it has to be basic. By combining technical fabrics with high-end design, Kit and Ace wants to show that functionality can be luxurious.

Whether you’re finding peace in a yoga class, or sipping coffee at Starbucks, the accepted attire for men is now the same – trainers and joggers. As sportswear becomes a permanent fashion feature, Mr Porter has launched an activewear section to add a touch of casual luxury to men’s wardrobes.

Sneaker culture in Australia is thriving, and a new market is expanding at the intersection of streetwear and luxury. Innovative retail store Sneakerboy appeases both the thirst for digital retail experiences and the demand for great footwear.

Yoga products are worth $27 billion annually in the US. And while it's true that the number of people practising yoga – predominantly women – has increased by 20% in recent years, that doesn't explain why sales of yoga wear are up 87%. Are yoga pants set to become the next Levi's 901s?