How digital maps are moving beyond navigation
8 Oct 2020
How digital maps are moving beyond navigation

As people increasingly rely on their phones to bridge the gap between digital and physical worlds, maps have emerged as an exciting space for creativity and personalization. So, how can brands best use geospatial data to connect with their customers and deliver optimized omnichannel experiences?

Dr. Jennifer N. Swift

Dr. Jennifer N. Swift is an associate professor of spatial sciences at the University of Southern California Dornsife College of Letters, Arts, and Sciences. Her research focuses on the intersection of web and mobile GIS with CyberGIS, the latter including instruction in advanced cyberinfrastructure.

Kristopher Kean

Kristopher Kean is the head of real estate and retail at Esri UK, a leading global supplier of geographic information system software, web GIS, and geodatabase management applications.

Oscar Quine

Oscar Quine is a journalist who has written for leading media outlets, such as The Guardian, The Telegraph, and The Independent, on a range of issues including technology.