While the impact of COVID-19 has been felt throughout the UK’s healthcare system, economy, and job market, studies have found that women have been hit significantly harder than men. How has the pandemic affected mothers, and how can brands help them regain a sense of balance?
Natalie Duvall is the events manager at Dope Black Mums, a community group, digital safe space, and acclaimed podcast aimed at Black women.
Nikki Beatnik is a DJ, musician, and co-founder of Mums That Rave, an online community and event run for mums, by mums.
Professor Mary Fewtrell specialises in childhood nutrition at University College London and is currently co-conducting research about the impact of COVID-19 on new mothers.
Lynda Cowell is a London-based writer, web editor, and former BBC television researcher. Having written for the likes of The Voice, Pride, The Guardian, Time Out and Marie Claire, much of her work has focused on race and gender, but not exclusively. In her free time, she likes to read, drink red wine, and watch the kind of television programmes other people sneer at.
As people demand more varied representation, they’re looking for realistic depictions of their lives. Make Motherhood Diverse counters the lack of diversity in mainstream portrayals of motherhood by sharing the stories and experiences of real mums from all walks of life.
COVID-19 has led to heightened stress among many, but a study finds new mothers are at a particularly high risk, with the rate of postnatal depression spiking during lockdown. As the range of mental health challenges grows clear, there’s room for a more nuanced approach to support.
As people around the world experience lockdown, parents are struggling to keep their children entertained and educated while maintaining their day jobs. Online platform Five Minute Mum provides daily inspiration through games that are quick and easy-to-assemble – and to tidy away.
Tracking apps, wearables, and telemedicine services hold the potential to transform healthcare for women. But just how much autonomy do these digital tools provide over one’s wellbeing? And as traditional healthcare models diversify, how can they best harness tech to serve female patients?