What will people want from leisure brands post-COVID-19?
©United Nations COVID-19 Response (2020)
REPORT
19 May 2020
What will people want from leisure brands post-COVID-19?

COVID-19 has hit the travel and hospitality sector harder than most others, with event venues forced to postpone bookings, airlines grounding fleets, and restaurants banning sit-in service. As people re-explore their leisure options post-lockdown, what will they expect from brands in this space?

Dom Mernock

Dom Mernock is the strategy director at Leeds-based digital agency Engage, where he works with leisure and travel brands to hone their marketing strategies.

Mary Gendron

Mary Gendron is a senior vice president at marketing and PR company Mower, where she leads the firm’s travel and tourism practice from New York.

Emily Keogh

Emily Keogh is the founder of Palm, a London-based food, drink, travel, and hospitality communications agency launched in 2010. Its services include public relations, social media, and influencer marketing.

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Sarah Drumm

Sarah Drumm is a freelance journalist covering small businesses, start-ups, and new consumer brands. She is a contributor to Canvas8 and published a report on the popularity of direct-to-consumer brand communities for Thingtesting.

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