As people grow accustomed to new levels of convenience, there’s an increasing demand for brands to stamp out the little irritations. Author and thinker Adam Morgan explains how the modern challenger brand finds its footing.

With functionality a top priority, products like medical jewellery and wheelchairs often lose out on aesthetics. But with a new focus on holistic, humanised design, brands from Praktischön to Help Remedies are sparking a healthcare revolution.

A new wave of technological advancements is making it easier than ever to plug into a techno-utopian automated lifestyle, as people increasingly expect to exchange minimum input for maximum output.

A movement of self-imposed minimalism and moderation is replacing spending sprees and unchecked consumerism. But what’s causing it? And what elements contribute to this new ‘simple life’?