What Women Want: how Gillette is normalising 'below-the-neck' shaving
What Women Want: how Gillette is normalising 'below-the-neck' shaving

In America, it's rapidly becoming the norm for men to shave 'below-the-neck'. As men of all ages become more open to grooming products, Gillette's 'What Women Want' campaign is encouraging men and women to spark a dialogue about beauty routines.