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  • Wear a bracelet and be part of the gang
  • Wear a bracelet and be part of the gang
    Jewelbots (2015) ©
CASE STUDY

Jewelbots: girls get coding with a techy friendship bracelet

There is a big gender imbalance in the tech industry; women make up just 26% of the computing workforce. Jewelbots wants to change this dynamic with programmable bracelets that make coding accessible for Gen Z girls. Can smart jewellery get girls interested in science and technology?