In the wake of the COVID-19 pandemic, wellness is taking a central role in people’s travel and leisure decisions, with affluent Gen Yers, in particular, organising trips that put physical and mental health front-and-centre. So, how can tourism brands and hotels best accommodate these tourists?
Mushrooms are having a moment, popping up in everything from supplements to food items to skincare. As the wellness sector continues to boom in the wake of the pandemic, how can brands harness the ‘health halo’ surrounding fungi and help people integrate them into self-care rituals?
Pandemic-induced stress has made people appreciate self-care and wellness more than ever before. And, as a post-pandemic future looms on the horizon, a hotel in New York is looking to ease people back into travel with 'wellness suites' designed specifically around boosting wellbeing.
As well as disrupting their shopping habits and working arrangements, COVID-19 caused the upheaval of regular sleeping schedules for many Americans. With pandemic-related stress set to continue into 2021, how can brands help combat insomnia and guide people into dreamland?
The UK’s traffic light system was intended to restore people’s confidence in travelling abroad again, but it’s had the opposite effect on many. So, what will convince them to start booking overseas trips? Canvas8 spoke to nine Britons to find out how COVID-19 has impacted their summer plans.