Compared to past generations of teens, Gen Z’s aesthetic ideals are distinctly low-key, with the pursuit of an inside-out glow meaning that cosmetics purchases tend to revolve around intelligent skincare routines. So, how does make-up fit into this minimalist approach to beauty?
Cat Hufton-Schiorlin is a London-based freelance journalist specialising in fashion, beauty, parenting, family, and lifestyle. She splits her time between editorial, commercial, and copywriting projects.
Lara Dabbur started her career in beauty as a Harrods fragrance hall girl. Since then, she has worked her way up in retail, working as Selfridges’ beauty supervisor and Maison Francis Kurdjian’s regional manager in London before moving to Dubai to work at Chalhoub Group’s Faces as an area retail manager.
Having weaved a career that started in PR and social, and led to journalism before turning to the dark side (brand side), Mariella is able to execute all kinds of projects. From research to editorial, ideation to creation. Mariella worked within the fashion industry - both in London and Dubai - for over ten years at publications and brands such as Bustle, ELLE UK, Ounass, Wednesday, MATCHESFASHION.COM and Grazia Middle East. Now, Mariella focuses her energy on culturally conscious conversations, whether that’s consulting and strategising for her clients, or writing about positive escapism, sustainable style, mindfulness and women empowerment.
Body positivity began as an inclusive movement, but is now dominated by curvy, white women who fit traditional beauty structures. In what ways does the concept of ‘body neutrality’ differ to promote positive self-perceptions? And how can brands help break the cycle of self-hatred?
People rarely give a second thought to the items used in everyday beauty routines, but a wave of challenger brands is shaking things up by offering luxurious and chic versions of everything from moisturizer to toilet paper. Why do these upgraded essentials appeal to Americans?
Beauty products are full of cryptic labels – paraben-free, non-comedogenic – and conflicting information. How do people know what’s right for them and where do they look for guidance? Canvas8 polled 2,100 Americans and spoke to eight people to identify what shapes their path to purchase.
As the beauty and wellness industries fuse together, Bobbi Brown’s ‘beauty from the inside out’ philosophy is powering the emerging beauty supplement market. The brand’s Evolution_18 collection gives people the chance to make better choices for their health through their beauty regime.