Amid high rates of inflation and a cost of living crisis, grocery shoppers are increasingly prioritizing affordability over brand loyalty. However, with a 93% membership renewal rate, Costco is demonstrating how supermarket chains can maintain and attract budget-seeking customers.
Online grocery store Martie offers surplus foods directly to shoppers in a bid to prevent waste and tackle food insecurity. As people's shopping behaviors change amid the rising cost of living, can brands align with eco-conscious consumers that have increasingly limited budgets?
Walmart’s Text to Shop service makes grocery shopping an achievable task for busy parents. Banking on the appeal of its familiar interface, it's hoped that the app will convert traditionally skeptic Americans into online shoppers through the promise of a freed-up schedule for family time.
As costs rise for shoppers across America, many are making compromises, whether that’s by switching brands or avoiding certain items entirely. After diving into this behavior in our Sector Snapshot of Shopping, Canvas8 spoke to nine people to find out what sacrifices they’re making to cut costs.
The Recelery app is helping people buy and sell groceries from their pantries with members of their neighborhoods in an effort to curb food waste. Amid growing environmental concerns and rising inflation rates, people are looking for ways to avoid wasting both money and edible food.