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  • Why do vapers vape?
  • Why do vapers vape?
    Lisa Kbnko, Creative Commons (2016) ©
Subculture

Vapers: a community built around quitting smoking

Vaping has coming a long way since the e-cigarette was invented in 2003; the global market for related products was worth $6 billion in 2015 and is set to reach $50 billion by 2025. But who are the people driving this growth and how have they built a community around an anti-smoking aid?

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