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  • Making male beauty more accessible
  • Making male beauty more accessible
    Janssem Cardoso, Creative Commons (2014) ©
CASE STUDY

A Wanted Man: grooming with a manly facade

While 76% of men feel pressure to look good, seeing a bloke stroll into a brow bar or waxing salon could still raise an untamed brow or two. But London-based The Beauty Block has located both above A Wanted Man – a male-centric canteen that acts as an acceptable gateway to grooming.