Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • Beacons give brick-and-mortar stores a digital edge
  • Beacons give brick-and-mortar stores a digital edge
    Vadim Timoshkin, Creative Commons (2013) ©
CASE STUDY

Notify Nearby: using beacons to boost brick-and-mortar

Beacons may not have caught on as many initially predicted, but they’re now smaller, smarter and starting to impact sales; it’s thought they’ll influence $40 billion in sales in 2016. Can apps like Notify Nearby get the tills ringing through personalised notifications and curated content?