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  • Are chemical-filled acrylics no longer cool?
  • Are chemical-filled acrylics no longer cool?
    Kim Piper Werker (2014) ©
CASE STUDY

Missy Lui: manicures for eco-friendly Aussies

Getting a manicure is a regular treat for many Australians, but are chemical-filled acrylics no longer cool? Since 2012, the number of organic beauty salons has increased 20%. Missy Lui is Australia’s first vegan certified nail salon. But when it comes to getting a mani and pedi, do people really care about the nasties hidden in their polish?

Location Australia

Scope
The organic trend is well and truly established. Wholefoods have been so staunchly assimilated into the healthy-living vernacular that in 2015, kale and quinoa feel old-hat. [1] The rise of brands like Lululemon and Soulcyle in 2014 reiterated our obsession with honing and purifying our bodies as part of the pursuit for aesthetic beauty. So why has this not extended to the way we treat our nails? If we’re going to such lengths to maintain our physical selves, why are we happy to sit in a fume-filled salon, surrounded by acrylic dust and the noxious chemicals ...

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