Exploring the rising cost of living impact on Aussie pet parents
REPORT
2 May 2024
Exploring the rising cost of living impact on Aussie pet parents

The cost of living crisis is putting a huge strain on Australian pet owners, who are increasingly having to decide between buying food for themselves, their children, and their pets. What are Aussie pet owners spending on, and what concerns and needs do they factor in for their furbabies?

Jon Wakefield

Jon Wakefield is the founder of PETZOO Australia, an online pet store selling products for dogs, cats, fish, birds, small animals, and reptiles. Jon has over 20 years of experience in the pet retail industry.

Olivia Tapper

Olivia Tapper is a co-founder of Pet Portraits, a community that specialises in creating custom pet portraits. She is a dog mom herself and a pet industry expert. Within her company, she manages marketing and market analysis, understanding the growing pet community.

Meehika Barua

Meehika Barua is a freelance journalist covering lifestyle, social issues and culture. She has written for Vogue, Cosmopolitan, The Guardian, The Washington Post, Tatler, The Spectator, Glamour, Business Insider, Elle, The Independent, Allure, Al Jazeera, Harper's Bazaar, Grazia, among other publications. She has been nominated for various awards such as the Journalist of the Year award for Asian Media and The Rising Stars Global Award for achievement. She won the Journalism Now Scholar competition by Thomson Reuters in 2018.