From what we buy, to what we watch, and even who we date – algorithms increasingly influence people’s decisions. Once largely unknown and invisible forces, people now have a greater understanding of what algorithms do and are beginning to wonder how much control to cede to the machine.
Dr. Sachin Banker is assistant professor of marketing at the University of Utah's David Eccles School of Business. Previously, he was a postdoctoral research associate at Princeton University and earned his PhD from MIT.
Dr. Soonkwan Hong is an associate professor of marketing at Michigan Tech University. His research focuses on the sociocultural and ideological aspects of consumption, with an emphasis on algorithmic consumer culture, marketing ethics, and sustainability.
Lottie Hanwell is a behavioural analyst at Canvas8. She has a degree in English Literature and Spanish, and spends a lot of time thinking, researching and writing about developments in society and culture. On her weekends, she likes to run, read and make a mess in the kitchen.
Algorithms are part of our online lives, impacting everything from shopping decisions to viewing habits. But do we put too much faith in them? Canvas8 spoke to Dr. Sachin Banker, assistant professor at the University of Utah, to understand whether people are overdependent on algorithms.
Q.AI is a digital investment app offering wealth management service solutions to help its users control risk and maximize returns. As young investors look for safer options across the board, how are fintech platforms reshaping their services to make investing more accessible and transparent?
The publishing industry has previously faced criticism for its lack of representation, and BookTok only seems to be exacerbating the issue. While TikTok can help authors get discovered and obtain high-paying book deals, it is critical to consider how to equitably uplift non-White writers.
Born on TikTok, the Dabloon economy saw people collecting, trading, and selling the fictional currency in a community-created role-playing game. With no database tracking ownership, or real monetary value, the currency is an example of the collective imagination and power of online communities.