Why are people prioritizing beauty ingredients?
5 Jul 2022
Why are people prioritizing beauty ingredients?

People are prioritizing beauty product ingredients over brand names, since the pandemic allowed for time to research what was really working in their lives – beauty, skincare, and make-up included. What can less-established brands do to account for these factors as they enter the marketplace?

Nellie Eden

Nellie Eden is the beauty editor at large at The Face magazine, and the creative beauty editor-at-large at Browns.

Dominic Cadogan

Dominic Cadogan is a writer, creative, and former editor at Dazed Beauty.

Tom Rasmussen

Tom Rasmussen is a writer based in London. Their recent book, First Comes Love, is a personal and analytical look at the history, present, and future of marriage and other formations of relationships.