How do American fans find value in sports?
20 May 2022
How do American fans find value in sports?

Sports have long been central to American culture and identity, and being part of a fan community is often integral to people’s social lives. After tracking the values of sports fans in our Travel and Leisure Sector Snapshot, Canvas8 polled nine Americans to find out more.

Avinash Akhal

Avinash Akhal is a behavioural analyst at Canvas8. He holds a Masters degree in Economics from the University of Manchester and formerly worked as a researcher at the Education Policy Institute. Outside of work, he is either crafting his boxing skills, listening to a podcast or losing money on the stock market.