Mark Pilkington on the rise of omnichannel retail
1 Jul 2021
Mark Pilkington on the rise of omnichannel retail

COVID-19 has led to an uplift in e-commerce, and customers are planning to keep much of their shopping online way beyond the pandemic’s end. Canvas8 spoke to brand expert Mark Pilkington, author of Retail Recovery, about the role bricks and mortar stores will play for consumers in the future.

Mark Pilkington

Mark Pilkington is a brand expert, entrepreneur, and author of Retail Recovery. With 30 years of experience in brand building, he has the vision to see what the future looks like and the drive to help brands get there.

Emma Sheppard

Emma Sheppard is a journalist specialising in business, technology, family and social affairs. As well as Canvas8, her work has appeared in The Guardian, Wired, BBC Worldwide, The Independent and more.