As public discourse shifts from pandemic bedlam to a green recovery, ride-hailing companies are promising all-electric fleets to cater to shifting values. But will eco-friendly vehicles be enough to attract passengers after a year-long slump? And what else do Americans expect from these services?
Melissa Berry is the managing editor and chief of staff at The Rideshare Guy, a blog that covers the ride-sharing industry and provides resources for drivers. Her writing focuses on breaking news, tech statistics, green technology, and politics and labor.
Mischa Young is a postdoctoral researcher at the University of California, Davis's Institute of Transportation Studies (ITS-Davis). His research focuses on emerging transportation technologies and the future mobility of both goods and individuals within the urban landscape.
Erin Levitsky is based in Toronto, where she is equal parts writer and photography curator. Her background is in media theory, technoculture, and photography history and preservation.
Uber is upping its sustainability cred by expanding its Uber Green program – which puts more electric and hybrid rideshares on the road – across the US. While many people crave sustainable choices, they’re hesitant to pay more for the pleasure, so Uber’s $1 surcharge may put them off.
Climate concerns are reshaping the ways that brands operate across sectors. In the auto industry, this has manifested in the adoption of hybrid and electric drivetrains – but how else can manufacturers tap into eco sentiments? And how are luxury brands making green machines more appealing?
In the wake of renewed scrutiny around the environmental impact of mining cryptocurrency, Elon Musk has announced a pause in Bitcoin transactions for Tesla sales. Critics view the move with scepticism, given Musk’s personal investment in dogecoin, and it could end up undermining the entrepreneur.
The Solutions Project is a US-based organization with a vision for 100% clean energy for 100% of the population. It works towards this through community-driven solutions, inspires people with stories about everyday (s)heroes, and builds strategic relationships between unlikely allies.