More and more Americans are harnessing connected devices as household guards, secretaries, and entertainers. But as privacy fears mount and constant notifications add to digital fatigue, tech risks wearing out its welcome in the home. How can gadgets be better integrated into domestic settings?

Homes are increasingly controlled by voice tech, but people have been slower to turn to it for purchases, especially for high-value items. How is low consumer trust and the user experience delaying mass adoption? And how can brands get ahead before it becomes a mainstream payment method?

Research has found that nearly half of Americans own a digital assistant, and that number is only expected to grow. As more and more people integrate voice tech into their daily lives, brands have an opportunity to add skills and features that help people to streamline their everyday tasks.

The pandemic has exposed how the visually-impaired community is being failed by poor web and app design. This report examines the implications of the growing ‘senior surfer’ cohort and opportunities for brands to increase revenue and build a stronger society through user-centric design.