How are rural Americans getting from A to B?
20 Jun 2019
How are rural Americans getting from A to B?

Americans are finding it hard to kick their car habit, particularly in rural areas. While cities have embraced alternative transport or ride-sharing, the options for those in the countryside can be limited. But there are signs that the market is opening up, at least in some modes and areas.

Dave Brook

Dave Brook founded CarSharing Portland, which merged with Flexcar in 2002 and has since merged with Zipcar. Since 2005, he has worked as an independent carsharing consultant providing direct assistance to start-up carshares, as well as working with corporations, including car manufacturers, insurance companies and investors to understand the car-sharing business.

Jonathan English

Jonathan English is an urban planning consultant and doctoral candidate in urban planning at Columbia University.

Steve Webb

Steve Webb is VP of Communications at Turo. Having never owned a car, Steve is a frequent Turo user. Since joining Turo in 2012, Steve has overseen telling the Turo story to consumers, legislators and business stakeholders worldwide. Prior to joining Turo, Steve worked on communications and brand building for environmental NGOs, cleantech companies and early-stage start-ups.

Jo Peters

Jo Peters spent 20 years in international agencies working for brands such as Nike and Playstation. Having set up her trend consultancy, Jo volunteered with Samaritans. In 2020, she trained as a coach with the Co-Active Training Institute, helping clients make positive changes in their professional and personal lives. Jo recently studied with Climate Change Coaches, partnering with those wanting to take action on this vital systemic issue. Together with writing on consumer trends and design, Jo loves the big outdoors, from the beach in Shoreham-by-Sea where she lives to MTB on the South Downs.