How ‘flight shame’ is driving slow travel in Europe
14 Jun 2019
How ‘flight shame’ is driving slow travel in Europe

As people wake up to the impact of their everyday decisions on the environment, they’re looking for alternative ways to enjoy their favourite leisure pursuits. It’s why many Europeans are embracing ‘slow travel’, swapping instant gratification for eco-friendly and experience-led trips on trains.

Anna Hughes

Anna Hughes is the founder of Flight Free UK. She is a writer, campaigner, and the author of ‘Eat Sleep Cycle: A Bike Ride Around the Coast of Britain’.

Matthew Brown

Matthew Brown is the owner of Echochamber, a London-based creative retail trend intelligence agency with a global reach. As a futurist and speaker, he has spent the last 20 years advising on retail shifts across the world.