Same old, same old! The science of habitual buying
REPORT
2 Mar 2016
Same old, same old! The science of habitual buying

Britain is getting older; the population of over-85s is set to increase 18% between 2015 and 2020. But it’s incorrect to pigeonhole seniors as inactive and content with a weekly game of bingo. From online dating to exercising to travelling, how are hobbies helping seniors feel young again?