Online fashion marketplace vveave connects independent designers with consumers to upcycle and re-invent garments. With some Gen Zers struggling to let go of fast fashion, how can community building and circular practices intertwine to encourage sustainable fashion habits?

In the face of climate change and eco-anxiety, people are becoming more conscious of where and how they shop. As sustainable shopping behaviours become embedded in culture and as people seek guidance and support from brands, Selfridges Project Earth is helping to build a more planet-positive future.

Ganni is testing a new tracksuit made from banana waste as an alternative to synthetic fibres usually found in many athleisure clothes. The pieces join a long line of sustainable next-gen materials hoping to evolve fashion production processes and keep up with consumer values.

Mycel has raised $10 million to fund the creation of fungi-based biomaterials as an alternative to leather. As interest in sustainable consumption grows, there are opportunities for brands to cater to shifting fashion mindsets by exploring new eco-conscious and cruelty-free materials.