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  • Is artificial intelligence powering greater virtual relationships?
  • Is artificial intelligence powering greater virtual relationships?
    Lizhong (2017) ©
CASE STUDY

Mystic Messenger: Simulated dating that feels oh-so-real

Mystic Messenger is a game in which players take control of a female avatar and are presented with six potential suitors, powered by artificial intelligence. With more than a million people engaged around the world, it provides a glimpse into the true potential of online dating.

Location Central - East Asia / South-Eastern Asia / Southern Asia / Western Asia

Scope
A lot of modern romance begins on mobile – matching with potential suitors, crafting witty message replies and wading through countless options with mindless swipes on a dating app. It’s not that surprising then that dating simulation games are soaring in popularity, allowing users to develop virtual relationships with characters powered by artificial intelligence.

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