Sipping a beer while showering might seem strange, but for many young drinkers it's the perfect prelude to a night out. Swedish creative agency Snask has designed a mini-beer that’s perfect for this 'pre-loading' ritual. But is it encouraging dangerous new habits?

Pulque – Mexico’s oldest alcoholic beverage – was once drunk exclusively by nobles and priests, but by the 20th century it had become regarded as low-class. Now, young Mexicans are giving it a new lease of life. How is this traditional drink connecting the nation’s youth to their roots?

How do you take your favourite alcoholic beverage? Straight? On the rocks? With ice and lemon? How about removing the glass and liquid completely and breathing it in instead? It might sound bizarre, but Bompas & Parr has proved that people can’t wait to get wasted in an intoxicating cloud.

When it comes to food, it’s all about flavour – right? Canvas8 spoke to Charles Spence, the psychologist behind ‘gastrophysics’, to discover how all senses impact on how we taste and to find out how brands are using packaging, colour and sound to radically alter our flavour experiences.