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  • Why are men’s nipples silly, while women’s are sexy?
  • Why are men’s nipples silly, while women’s are sexy?
    Alvin Woon, Creative Commons (2010) ©
CASE STUDY

Man Boobs for Boobs: freeing the nipple for cancer

When cancer charity MACMA found that 67% of women don’t check their breasts, it aimed to create a viral ‘how-to’ guide. But as Facebook and Insta remove images of women’s nipples, how could it show a self-exam if it couldn’t even show a pair of boobs? It found a loophole – use 'moobs' instead.