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  • Coconut and vodka create the perfect healthy high
    Eunice Hong, Creative Commons (2007) ©
CASE STUDY

Lovo: coconut alcopops for the calorie-conscious

Wine has a high calorie count, cocktails are sugar-laden and beer makes you bloated. There may be a huge range of healthy soft drinks, but when it comes to alcohol it’s hard to drink guilt-free. Appealing to the calorie-conscious, Lovo blends coconut water and vodka for a healthy high.