Signal14 Aug 2020
Quarter of Britons lack confidence to ditch make-up

Lockdown saw many people ditch make-up, haircuts, and razors in the comfort of their homes, but this newfound self-esteem isn’t necessarily reflected in public. As the pressure to look good knocks consumer confidence, the beauty industry could do well to sell self-acceptance.

Quarter of Britons lack confidence to ditch make-up