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  • Apple teams up with Hermès for a luxury watch
  • Apple teams up with Hermès for a luxury watch
    TechCrunch (2015) ©

Apple teams up with Hermès for a luxury watch

As a maker of high-tech gadgets whose devices are considerably more expensive than its competitors, it's hardly surprising that Apple is often described as a luxury technology brand. Does a partnership with Hermès to create a unique Apple Watch mean it's becoming even more exclusive?



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    Whether it’s Snoopy’s face on a Rolex or a Patek Philippe with a carbon coating, Bamford Watch Department helps clients own a truly one-of-a-kind timepiece. With more and more HNWIs looking for the personal touch, is customised luxury the newest hallmark of rarefied society?

  • Article image Lexon Fine: gadgets that really go with your Gucci

    Technology aimed at women is often slammed for being ‘girly’. But at a time when a gold Apple Watch could be as coveted a fashion accessory as a Gucci handbag, stylish technology has never been more sought after. Lexon Design’s ‘Fine’ collection is feminine technology without the frills.

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    Are traditional watches under threat of extinction by the evolution of the smartwatch? Or is the mechanical timepiece truly timeless? Apple’s iWatch is making stalwarts like TAG Heuer and Swatch rethink, so what do we really want to wear on our wrists?

  • Article image How 'wearable' is wearable tech?

    People prefer devices that are unobtrusive, fit into daily life, and look stylish. But do they really want to wear technology on their wrists, faces and around their necks?