With many people turning to their smartphones for video content, often squeezed in between other activities, long-form TV and movies are often being shunned due to lack of time. Quibi plans to resolve this by creating new TV and film content that can be watched in short, convenient bursts.

Now touted as a multi-billion dollar industry, e-sports has brands queuing up to tap into a highly engaged audience and the players that are capturing their hearts and minds. What transformed a relatively niche entertainment model into a sporting leader?

Google has launched a new digital platform called Stadia, which allows users to stream and play high-quality games anywhere. Doing away with the need of a physical console, Google is seeking to move the current e-gaming trend to a spectator sport, promoting seamless viewer participation.

Gen Zers are a tricky yet intriguing generation to grasp – they’re offline-shopping, eco-conscious, genre-defying, values-defending mavericks. As they grow into adolescence and adulthood, what do Gen Zers actually think is cool and how can brands appeal to this cohort’s unique mindset?