Young adults cherish their smartphones so much that they don't want to lose them if they have an epic night out. Now they take what they call their "drunk phone", a cheap low-end phone that won't matter so much if it gets lost.

Brits are drinking less – a drop of 16% from 2004 to 2012 – and even 16- to 24-year-olds aren’t bingeing like they once did. Rather than boozing at the pub, they're pouring a perfect pint at home. But why have drinking habits changed? What does it mean for pubs and beer brands?

Snapchat has 30 million active users. What makes it so appealing is its temporal nature: that risqué photo sent on a whim can’t be dragged up months later. Can Sobrr, a geo-located social network that lasts for just 24 hours, change how we interact on boozy nights out?

While excessive drinking is often associated with younger adults and students, polls are showing a dramatic decline in alcohol consumption amongst young British adults, with one in four 16- to 30-year-olds claiming they never drink alcohol. Why not?