REPORT
Nov 25, 2016
How often do you eat fast food and why?

While Instagram may be flooded with pics of smoothies and seaweed, 23% of Brits order a takeaway at least once a week. So just how healthy are the nation’s eating habits? Canvas8 sat down with 20 men and women to find out how often they eat fast food, and why sometimes only a burger will do.

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Scope

The reign of the Big Mac might be over – only a fifth of American Gen Yers have tried McDonald’s signature sandwich – but that doesn’t mean that the burger, or fast food in general, is dead. [1] Instead, it simply seems that preferences have changed; despite only launching in the UK three years ago, US burger chain Five Guys was voted the nation’s favourite fast food chain in 2016. [2]