How do you feel about social class?
20 May 2016
How do you feel about social class?

With 17% of Brits unsure of what defines their social class, it’s a concept that – while steeped in tradition – feels increasingly outdated. What does being working, middle or upper class mean in modern Britain? Canvas8 sat down with 20 men and women to find out what class means to them.

Hannah Elderfield

Hannah Elderfield is an associate insight director at Canvas8. With a background in psychology, she’s advised global brands from Nike and Instagram to Perrier Jouet and the British Government. She also leads the Science Of series on the Library, translating advancements from the academic world into actionable insights for members.