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  • Making cosmetics gender neutral
  • Making cosmetics gender neutral
    Jeffree Star (2016) ©

Jeffree Star Cosmetics: fierce faces for all genders

Boasting millions of followers and a cosmetics line that frequently sells out within minutes of a restock, Jeffree Star is one of the make-up mavens transforming the beauty industry by diminishing the dominance of global brands and encouraging men to try on a little lipstick.

Location United States

His narrow face, sculpted by heavy contouring, is framed by a slick bob of harsh neon pink. Faded tattoos encircle his neck and wreath his hands, from which extend long fingers affixed with flashy metallic nails. This is Jeffree Star, make-up maven and creator of the Jeffree Star Cosmetics brand, which sees its most popular products sell out within minutes after a restock is announced. [1] His unconventional approach and controversial edge – video titles include 'Going to your ex's funeral makeup tutorial' – have built a combined following of over nine million fans across ...



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