Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • Making cosmetics gender neutral
  • Making cosmetics gender neutral
    Jeffree Star (2016) ©
CASE STUDY

Jeffree Star Cosmetics: fierce faces for all genders

Boasting millions of followers and a cosmetics line that frequently sells out within minutes of a restock, Jeffree Star is one of the make-up mavens transforming the beauty industry by diminishing the dominance of global brands and encouraging men to try on a little lipstick.