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  • Did you hear Hillary’s latest podcast?
  • Did you hear Hillary’s latest podcast?
    Gage Skidmore, Creative Commons (2016) ©

Hillary 2016: a political campaign that comes to you

In the US, there’s a huge gap between the number of eligible voters and those that actually make themselves heard on election day; around 93 million Americans didn’t cast their ballot in 2012. How has Hillary Clinton’s campaign harnessed digital platforms to engage people and get out the vote?

Location United States

As the US presidential election approaches its end, one of two seismic shifts in the global political climate is about to manifest. Some of the greatest concerns of both the Democratic and Republican candidates will surely be to do with cementing details of policy, and of releasing – and maybe suppressing – appropriate information to the media. But there’s one worry that will plague them more than most – the dilemma of voter turnout.

In the US, there’s a huge gap between the number of citizens eligible to vote and those that routinely exercise that right. Obama may have ...



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  • Hillary Clinton has launched a podcast

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