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  • How has the festival of colours gone global?
  • How has the festival of colours gone global?
    Modes Rodríguez, Creative Commons (2015) ©
CASE STUDY

Holi: from Hindu festival to hipster following

In 2014, Utah saw 70,000 people come together to revel in the two-day Hindu festival of colours known as Holi. With a crowd that was more Mormon than Hindu, the occasion highlighted how the religious event has been embraced by people of all backgrounds. How has Holi gone hipster?