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  • The Obama 'Hope' poster was illegally adapted by an artist from an Associated Press picture
  • The Obama 'Hope' poster was illegally adapted by an artist from an Associated Press picture
    Steve Rhodes, Creative Commons (2008) ©
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Unfinished business: why the prosumer matters

Creators who leave their products open for remixing and hacking are redefining pop culture and extending the longevity of their success. How can this creativity can be harnessed?