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  • Gen Z favour custom content from brands
  • Gen Z favour custom content from brands
    EventPhotosNYC (2016) ©
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Gen Z favour custom content from brands

With 79% of Americans keeping their smartphone on or near them for 22 hours a day, brands have become an integral part of our digital lives. But what kind of content do people engage with? New research suggests that 90% of people like custom content from brands.

Canvas8

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