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  • Clothing rails that show when items are trending
  • Clothing rails that show when items are trending
    O2 (2015) ©
SIGNAL

Clothing rails that show when items are trending

Social media has become a key influence on how shoppers make purchase decisions. But what if you didn’t have to check your phone to see what was trending in-store? That’s the thinking behind O2’s ‘live-feed’ clothing rail, which shows how much a particular item is being talked about online.

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