The Federal Trade Commission is set to update its 'green guides' amid a public push for clarity and transparency around brand sustainability initiatives. As eco-consumers grow less tolerant of greenwashing, brands can build trust through authentic partnerships with climate activists and groups.

Positive Luxury has released an updated view of global environmental policy regulations to help the luxury space prepare for a sustainable future. Amid greenwashing and scepticism around brand commitments to eco practices, the policy updates will serve as welcomed guidelines.

What will the US elections mean for the future of sustainability? How will people navigate extreme weather? What role does culture play in climate education? In this part of the 2024 Expert Outlook, we speak to Tessa Khan about how attitudes towards the environment are evolving.

Author and activist Mikaela Loach employs a relatable and inclusive climate action approach. Her journey showcases the importance of embracing inclusivity, taking intentional steps and addressing eco-issues in an age where performativity prevails – inspiring Gen Z environmentalists in the process.