High rates of students using AI to write their assignments are worrying universities and forcing them to adopt new strategies to tackle the problem. As generative AI becomes increasingly adopted, its wider diffusion may further undermine people's capacity to discern what's real and what’s not.

A Bloomberg poll has revealed that 40% of investors believe targeting a job in healthcare is the best way for Gen Alphas to AI-proof their career prospects. With the proliferation of AI raising various concerns, brands have the chance to help young people choose careers with longevity.

People are increasingly feeling as though generative AI isn’t just a fad but rather will become a part of their daily lives – even if they don’t fully trust it. While generally cautious about the technology, a desire remains for the automation and simplification of everyday tasks AI can provide.