Signal30 Nov 2022
Koo courts Brazilians with inclusive Twitter alternative

With Twitter's Elon Musk-induced drama, Brazilians are abandoning the billionaire's platform and flocking to an Indian competitor: Koo. With a name that lends itself to jokes in Portuguese, the social media is focusing on a message of social harmony – not polarisation – to get Brazilians on board.

Koo courts Brazilians with inclusive Twitter alternative