Brands are increasingly looking to make their advertising more diverse, but why are marginalised fathers being ignored? Canvas8 spoke to Dr. Jennifer Randles, sociology professor at California State University, Fresno, about stigma, stereotypes, and the struggle to be understood.

Across Australia, the idea of eating meat as a signifier of masculinity persists, despite its eco-impact and the rapid growth of meat alternatives. With a reduced meat diet known to have health advantages, it's up to brands to help advocate meat-free benefits and alter the meat-masculinity narrative.

Having navigated through a pandemic, what do parents need now? In this Spotlight on Parenting, we explore what mothers and fathers are prioritising as they try to carve out a ‘new normal’ and consider how brands can make sure they are helping and not adding to the pressure.

Due to the new reality of WFH during a pandemic and a growing desire for deeper connections with their kids, Gen Xers are redefining the concept of fatherhood. But while they’re pushing for change, representations remain outdated. So, how do Gen X men relate to traditional family structures?